“The Effect Of Push, Pull, And Mooring On The Switching Intention Of Pertamina Consumers To Shell: Pengaruh Push, Pull, Dan Mooring Pada Switching Intention Konsumen Pertamina Ke Shell” (2025) Jurnal Sosial, Ekonomi dan Humaniora, 4(1), pp. 1–14. doi:10.56244/sosiera.v4i1.929.